By Way Of is a jewelry studio founded by designer Oya Tekbulut, rooted in process driven design and instinctive explorations. The brand investigates the tension between dualities: intuition and engineering, softness and structure, freedom and restraint, nature and the manufactured. Oya’s background in Industrial Design, combined with her transition to jewelry, informs this tension: an approach that now defines the DNA of the brand.
Restraint is central to every piece. It guides how forms are shaped, how materials are used, and how designs balance expression with precision. Organic shapes emerge from careful observation and hand finishing, while geometric pieces are built with deliberate intention. This balance between freedom and restraint, organic and industrial defines By Way Of. Beauty and meaning emerge from the tension of opposites that brought together within a thoughtful design process that refrain from excess.

All of the By Way Of pieces are handmade with fine metals in partnership with generations of jewelers in the Grand Bazaar, Istanbul, where Oya was first exposed to jewelry making at her mother’s studio. By Way Of represents the collision of innate skill and expertise with contemporary design narratives and objects. Each piece is a testament to years of expertise meeting a modern design perspective.